by Chris Hale
8 Feb 2007

hershey's times square store metroway

   With Valentines Day approaching, you might want to take your sweetie, the kids, or just yourself to the ultimate sweet spot, Hersheys in Times Square. Here you can create your own personal giant Hershey Kiss, or see your name, or someone elses, name up on their own personal Broadway marquee outside! You can request a special message to run across the lit marquee as well if you want to ask someone special a certain question. The store is also packed with Hershey collectibles and gifts for the chocolate lover. The store is open all week long from 10:00 a.m. until midnight. The outside of the store is designed with tons of lights, props, steam machines, and 3D candy logos and is considered the “largest permanent fixture ever constructed in Times Square”. This Hershey paradise store is a whopping 215 ft tall and 60 ft wide and would also make for a nice background for your tourist attraction scrapbook photos. The store has a lot of fun interactive activities too. I had my photo taken and put on a Hershey candy bar as a souvenir. Also dark chocolate lovers beware there’s plenty unusual dark chocolate items here. Some limited editions of candies too. The store can get crowded so pick a weekday for your visit. Overall, a fun place to get some unusual chocolates and gifts. Located at 1593 Broadway at 48th street it’s hard to miss this 16–story whimsical facade.

Photo: (c) The Hershey Company 2007